Sustainable store interiors

Sustainable store interiors

January 2017
Settimana Moda Uomo, Altea Showroom, Milan

Set-up of Altea Showroom.

pedane in cartone nero

The set-up of the Milanese showroom of 900 sq. m. uses natural materials – recycled cardboard, wood, brass – both for walls and platforms, and for display supports and accessories (lamps).

espositori su misura separè in cartone ondulato
Materiali naturali nel setup Altea

The corrugated cardboard partition defines the various areas of the showroom as well as delimiting the window, and is placed in front of the wall of the showroom decorated with Chess motifs, reflecting the theme of the Autumn/Winter collection 2017-18 on display.

corrugated cardboard partitions

honeycomb cardboard platforms

custom made displays

A distinctive element of the design is the sequence of platforms in black honeycomb cardboard, used to support the new collection.

Materiali naturali nel setup Altea

The showroom is dominated internally by an installation made up of large “origami” columns of recycled cardboard, in part suspended and in part resting on the floor.

Materiali naturali nel setup Altea Materiali naturali nel setup Altea

The pieces of the collection are displayed in cages of natural wood with copper-plated brass elements.

Materiali naturali nel setup Altea Materiali naturali nel setup Altea
Materiali naturali nel setup Altea
Materiali naturali nel setup Altea Materiali naturali nel setup Altea